. The Ultimate Guide on How to Shop for Makeup Online

The Ultimate Guide on How to Shop for Makeup Online

Makeup Online
Source: Elle Aon/Shutterstock.com

Whether you have your favorite skincare stores within a few miles of where you live or you are finding it difficult to shop for the skincare and beauty products you need in person, shopping for makeup, beauty, and skincare products online are easier than ever. If you’re not sure where to start when it comes to shopping for clean skincare products, don’t worry! We’ll guide you through the process so that you can find the products you need all from the comfort of your mobile phone or computer. While you’re shopping for skincare and beauty products online, it can be hard to find specialty products or feel confident that you’re purchasing a product that has high-quality ingredients. This is why we feel it’s important to walk you through purchasing clean beauty products online.

The Pros of Shopping for Makeup Online

Are you wondering whether shopping for makeup and skincare products online is more beneficial than in-store? Below are some things to consider as you explore whether online shopping can fit into your routine.

● You’ll have more time to read ingredient labels thoroughly.
● Online beauty stores have more inventory and availability.
● You can set up vegan beauty subscription boxes to auto-ship and -deliver so you never miss a beat with your beauty and skincare routines.
● You can find a wide variety of specialty skincare and makeup products like clean beauty, vegan beauty, and luxury beauty at your fingertips.
● Products may be available for online purchase and in-store pick-up, so you don’t always need to wait for items to ship.
● You can ask virtual store associates for assistance while shopping, or turn to Google to ask questions about ingredients, brands, and so on.

Source: Freedomz/Shutterstock.com

The Cons of Shopping for Makeup Online

As we mentioned above, there are several benefits to shopping online for your favorite beauty products. However, there are also some downsides to online shopping, because nothing in life is perfect! We are going to share a few things to watch out for as you consider beginning your online beauty shopping.

● Products may not be available immediately for in-store pickup.
● You cannot test out products.
● If you need assistance or to speak with an expert, you may not be able to ask for immediate assistance.

shopping online
Source: Kite_rin/Shutterstock.com

How to Shop for Makeup Online

Now that you know some of the pros and cons of shopping online for your favorite beauty and skincare products, let’s discuss some strategies for shopping smart online! These tips may need to be adjusted to reflect your lifestyle and needs, but most can be applied to any online shopping experience!

1. Research Companies that Sell Specialty Makeup Products

If you have specific categories of skincare and beauty that you prefer purchasing, such as vegan beauty or clean beauty, there are so many companies that specialize in offering these products. Before you head to a large online beauty retailer, try to research small businesses and other companies that specialize in finding the best products in the clean and vegan categories. This ensures that you are truly purchasing products that are 100% vegan or clean.

2. Shop at Retailers You Trust

Are there certain beauty and makeup stores that you shop in person? The chances are they probably have an online website where you can also shop from even more inventory. If you love the experience you have had with this retailer, try shopping from them online.

3. Take Your Time Finding the Right Products for You

Shopping online allows you to take as much time as you need without the pressure of sales representatives or any other factors ultimately influencing your choice. Since you have access to many different kinds of products, and you get to shop on your own time, shopping online is a great way to find the products that are perfect for you. Leverage tools on your favorite beauty retailer’s website to thoroughly check ingredient labels or find specialty products.

4. Sign Up for Emails to Be Notified of Sales

If you have found a small business, makeup brand, or beauty retailer that you love to shop from, sign up for promotional emails so you can take full advantage of any sales or specials. Shopping for beauty online allows you to shop for products at the perfect time because you get to take advantage of timely sales.

5. Leverage Subscribe and Save Options

Many beauty retailers and small businesses may offer a ‘subscribe and save option. This allows customers to subscribe to the product, which auto-ship on a monthly basis while also offering a small discount for the customer. If you choose the option to put your favorite beauty products on auto-ship, it will ensure that you never run out of product, while also making the shopping and re-ordering process easier. Since most retailers provide a discount for subscriptions, it’s also a great way to save money on your favorite products.

6. Try Sample Sizes

If you’re unsure about a particular product while shopping online, you can always purchase the sample or travel size of the product before purchasing the full size. At some large beauty retailers, you can receive free samples of products with your orders, allowing you to try out even more products you might just fall in love with. Make sure to take advantage of these samples!

7. Check Out the Return Policy

Sometimes, products just aren’t right for you. Since you aren’t able to test things out when shopping online, it may be wise to look up a brand’s return policy before purchasing in case you don’t like the product when you receive it. Most beauty retailers have flexible return policies, but it’s best to make sure you can return a product if it doesn’t perform the way you thought it would. If a brand you want to shop from doesn’t have a return policy you feel good about, it may be better to skip out on that brand—especially if you can’t test the product ahead of time.

Are you feeling more confident about shopping for your favorite beauty and makeup products online? We hope this guide has empowered you to find new makeup products and find more convenient ways to shop for them online.